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Gen AI penetrates over half of US internet households
So here’s something surprising. You probably know someone who’s asked a chatbot to help with dinner plans. Or maybe you’ve done it yourself. New data…
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8 Ways Digital Agents Optimize Work in Banking
Let’s be honest: banking has never been short on repetitive tasks, long approval times, or endless customer inquiries. That’s why AI‑powered digital agents are quietly…
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Embracing the Future: How AI and Human-in-the-Loop Intelligence Will Redefine Work
We’re in the early stages of what some call work intelligence platforms — tools that unify data, workflows, automation, and AI models across teams and…
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Data-shy, but ready to buy? How shopping apps can earn user trust
Good news for publishers of mobile shopping apps: you’re much more likely to get your users’ data than other types of apps. In our survey…
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What To Watch In 2026
Retail is in a tough spot: economic pressure, rapid tech change, and customers who are harder to read than ever. After dozens of conversations with…
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Lessons for advertisers from 2025’s college basketball tournaments
This year’s college basketball tournaments are poised to captivate audiences like never before — a testament to sports’ power to unite and inspire fans. But…
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The Hidden Costs of Single Channel Marketing
Whether it’s SEO, PPC, or social media, when it comes to digital marketing, many businesses fall into the trap of over-investing in a single marketing…
Top Stories
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OpenAI and Amazon Just Became the Power Couple of Agentic Commerce
The big breakup — enter the new power partnership The Shopify-OpenAI partnership that grabbed headlines in late 2025 appears finished. In its place, a new duo has emerged—one that could reshape how consumers discover… More
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Recent Articles
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The Hidden Costs of Single Channel Marketing
Whether it’s SEO, PPC, or social media, when it comes to digital marketing, many businesses fall into the…
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Local SEO for Multiple Locations in Connecticut: A Complete Guide
Running a company with multiple locations comes with unique marketing difficulties. You might have offices in New Haven,…
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Choosing the Best AI Model – Without Choosing Just One
By Ishan Varshney and Prakhar Sinha If there is one constant in the Artificial Intelligence (AI) landscape, it…
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Hard Truths For Retail Media At The IAB Connected Commerce Summit
The IAB’s 2026 Connected Commerce Summit in New York City felt to me like the retail media industry’s first…
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Reaching For More Reach | AdExchanger
Diverse-owned media companies often address subsets of the US population. By definition, they’re the opposite of reach plays.…
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What Google’s AI Price Checker Means for Local SEO
A New Google Update That Can Transform Local Visibility A lot has changed in the world of search,…
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What is Generative Engine Optimization? A Guide for Businesses
Generative Engine Optimization (GEO) is the practice of optimizing your content so it gets cited, summarized, or recommended…
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AI is accelerating commerce, but service-led AI is where brands win
AI If agentic commerce scales into a trillion-dollar opportunity, success will hinge on infrastructure. Adobe Stock April 17,…
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Apparel And Footwear Brands Must Own Their Destinies To Survive
Forrester recently released its Digital Go-To-Market Review: Apparel And Footwear Brands, 2025 research. In this review, we assess…
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» There Are Other Fish In The Sea installation by SUPERFLEX
From April 14th to August 2nd, 2026, Fondazione Palazzo Strozzi and Fondazione Hillary Merkus Recordati present There…